About The Author

Meet Georgia Newton, a self-proclaimed data nerd with a decade of experience wrangling Product and Business data into submission.

Georgia's heart skips a beat for product funnels, especially the elusive activation funnel—it's her data soulmate. When she's not crunching numbers, you'll find her in a love fest with every dog she meets (because, honestly, who can resist those puppy eyes?).

At home, she runs a mini zoo with 4 ducks and 2 dogs, proving that her love for animals is as boundless as her love for data.

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